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16 Ways to Handle Negative Reviews and Comments

16 Ways to Handle Negative Reviews and Comments Every business is at risk of getting negative online reviews or negative comments to a blog post.  Naturally, dealing with those not-so-nice reviews and comments sends anyone into defense mode. After all, it’s our first reaction to defend ourselves (or business or product or service) when delivers [...]
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Why Your PR Isn’t Working

Why Your PR Isn’t Working “Target your pitches and press releases to the right reporters at the right media outlets.”  Any PR professional has surely heard this advice at some point in their career, and at some point, despite our better judgment, we’ve all ignored it. Why?  We ignore this tip because it’s a daunting [...]
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919 Marketing Celebrates 20th Anniversary with Major Growth Milestones

919 Marketing Celebrates 20th Anniversary with Major Growth Milestones Agency Doubles Revenue in 2015 with Growth in Franchising and Nonprofit Clients 919 Marketing, a leading national content marketing agency, celebrates its 20th anniversary this month with a series of milestones that accentuate the firm’s success with clients across a broad range of industries. In 2015, [...]
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Blogging into the abyss? We think not.

Blogging into the abyss? We think not. I work with clients all the time who struggle to appreciate the value of a blog, especially when they think about the time that goes into keeping it up to date and then getting people to read it. We live in a world of instant gratification – microwaves, [...]
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Dress for the Job You Want, NOT the Job You Have

Dress for the Job You Want, NOT the Job You Have Dress for the job you want, not the job you have” – this quote, from “Picture Perfect,”  is as familiar as “Show Me the Money” – and far more impactful than you might think.” I watched “Picture Perfect” right before I entered college, and [...]
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3 Lessons We Learned in Client Management: Wizard of Oz Rejected Our Clients and Their Little Blog Too

3 Lessons We Learned in Client Management: Wizard of Oz Rejected Our Clients and Their Little Blog Too We all jumped over the rainbow with joy when we thought we landed our clients on a huge national TV show, a TV daytime talk show starring one of Oprah’s favorite sons who grew up to be [...]
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I Pitch Like a Girl!

I Pitch Like a Girl! I’m often asked how I land media coverage for clients. What’s the secret sauce? The recipe to counter reporter resistance? I figured it out one day in the backyard playing baseball with my two sons. I’m not an athlete by any stretch. When I run – it’s the shower. When I lift – it’s [...]
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919 Helps Papa Murphy’s “Make It Rain, Pizzas” For a Good Cause

919 Helps Papa Murphy’s “Make It Rain, Pizzas” For a Good Cause Instead of settling down to retire, a Florida woman found new life at the age of 67 after buying her first Papa Murphy’s Pizza in Niceville. To give thanks to the new life that the business has brought she and her son, she [...]
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Fox and Friends asks Who’s Hiring? Our Town America!

Fox and Friends asks Who’s Hiring? Our Town America! An excerpt from the August, 2014, broadcast of Fox and Friends: Our Town America CEO Michael Plummer, Jr. and Marketing Executive Brittany Johnson on Fox News’ Fox and Friends Sunday, August 17th. Plummer and Johnson discuss Our Town America’s desire for continuous growth and various career [...]
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Fox News Dances with Heroes and Fred Astaire Dance Studios

Fox News Dances with Heroes and Fred Astaire Dance Studios An excerpt from a July 5 Fox News broadcast: “Forget ‘Dancing with the Stars,’ this is dancing with our heroes! The folks at Fred Astaire Dance Studios are offering free lessons to our nation’s Wounded Warriors. They hope to raise more than a half million [...]
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