Archives

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Why Franchisors Whiff on Using SEO to Drive Leads

January 24, 2019|Owned Media | 6 Min Read

Why most franchise brands whiff at using organic search to drive online leads. The good news – there are only two major ways to impact your brand’s online search results: […]

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Top Ten Franchise Sales Videos That Close Deals

August 21, 2018|Earned Media, Owned Media | 1 Min Read

This pre-recorded webinar gives you the inside scoop on the top ten types of videos used by franchise brands, and explains when and where to use each one in the […]

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Stop Renting and Start Creating Your Own Franchise Sales Lead Pipeline

August 14, 2018|Owned Media, Paid Media | 2 Min Read

Over the past decade as the Founder and CEO of 919 Marketing Company I’ve had the opportunity to work with an eclectic roster of franchise brands – from high-tech to […]

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Social Geek Radio Podcast Featuring David Chapman

April 18, 2018|Earned Media, Owned Media, Shared Media | 1 Min Read

Content Marketing In Franchising With David Chapman And Jack Monson Our very own CEO and Founder, David Chapman, joins Jack Monson on Social Geek Radio to chat about the latest in marketing innovations […]

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Looking Back At #IFA2018

February 19, 2018|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

We not only survived #IFA2018, we thrived!  Our staff participated in 6 roundtables, and I was a panelist on the session “The Marketing KPI’s That Matter.” Best of all, we had a great […]

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Why Your Franchisor Hates You

October 4, 2017|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

I recently wrote an article for Forbes, giving insight into some of the frustrations that many franchisees have with their franchisors. Well, there’s a flip side to that coin. Your […]

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Do Your Franchisees Hate You?

September 1, 2017|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

As a franchise marketing agency, working with more than 20,000 franchisees in the U.S. and worldwide, we often find ourselves in the position of being phone psychologists. In many instances, we hear franchisees speak […]

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How Public Relations Drives Franchise Sales

August 18, 2017|Earned Media | 3 Min Read

While there is no roadmap to creating a top-notch business, franchise marketing and franchise sales can drive visibility and profitability, putting your business on the road to success. A good PR firm […]

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The Lost Art of the Business Relationship

May 22, 2017|Earned Media | 8 Min Read

Looking back, the good old days of marketing weren’t always so good. I got my start in advertising at one of the biggest firms in the country in 1986, hardly the Stone […]

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Looking Back at #IFA2017

February 15, 2017|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

The 919 Marketing team had a fantastic time at IFA 2017 this year. As always, we enjoyed meeting with some of our current clients and getting to know new people in the […]

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