Archives

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“Clients Gone Wild” Series: Dropping F Bombs in an Interview.

March 5, 2019|Earned Media, Owned Media | 3 Min Read

Recently, a client of ours launched a nationwide campaign and brought on a celebrity as the spokesperson to drive consumer and press interest.  It turned out to be a huge hit and we worked with the celebrity to generate media opportunities in a variety of markets around the country. From Philadelphia to Honolulu, radio airwaves, TV shows, and newspaper columns were overflowing with provocative stories tied to the campaign.   Well, at least until the celebrity Ken Griffey’d us and got tired (or frustrated or bored, I’m not quite sure). After reviewing a local TV piece that neglected to mention the client, we […]

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Must Read Valentine’s Day Headlines

February 14, 2019|Earned Media | 1 Min Read

In honor of Valentine’s Day, we’re sharing our favorite love-related stories from today’s headlines.  Which are your favorites? What else should be on the list? Unlucky in Love: Readers Tell of Romance Gone Wrong, The New York TimesMy fav. V.D.: When I found out a contracted VD from my date. Oh, the irony!! Ken & Barbie: We’re Back Together, USA TodayBarbie and Ken are back in love — and by this time tomorrow, they’ll be “in a relationship” on Facebook. Unexpected People With Roses Named After Them, Newser.comDolly Parton tops the list. See who else inspired a rose. Valentines Kissing Contest Still Going […]

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Nationwide Consumer Media Coverage Drives Kolache Factory Brand Expansion.

October 3, 2018|Earned Media, Owned Media, Paid Media | 2 Min Read

Three things on every restaurant chain’s To-Do list: create big media buzz, build greater brand awareness and have increased customer engagement and sales. With 919 Marketing leading the way with the Create a New Kolache PR campaign, the Houston-based bakery chain The Kolache Factory was able to do all three. The Create a New Kolache contest asked customers to submit ingredients for a new kolache flavor (A kolache is a Czech pastry filled with meats, cheeses and fruit). The winning flavor was dubbed “Yes, Please” Mac-and-Cheese, a combo of mac-and-cheese, brisket and jalapeño peppers (YUM). Dawn Nielsen, Kolache Factory COO says, “We are thrilled with the results […]

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Don’t Sell Yourself Short At The 2018 TES Annual Conference

September 26, 2018|Earned Media, Owned Media, Paid Media, Shared Media | 2 Min Read

Don’t Sell Yourself Short Panel Discussion If you’re headed to Fort Lauderdale this week to join hundreds of franchise friends at The Entrepreneur’s Source’s Annual Conference, there’s an exciting new addition to the schedule you don’t want to miss – the Don’t Sell Yourself Short Panel Discussion. I will be headlining this panel along with TES’ Visionary Founder, Terry Powell and a wide range of other fantastic franchise experts. All TES conference attendees are invited to join the Don’t Sell Yourself Short Panel Discussion for one of two sessions in the Ocean Ballroom on Sunday, September 30th. For the early birds, the first session will be live from […]

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Top Ten Franchise Sales Videos That Close Deals

August 21, 2018|Earned Media, Franchise Sales and Marketing, Owned Media | 1 Min Read

This pre-recorded webinar gives you the inside scoop on the top ten types of videos used by franchise brands, and explains when and where to use each one in the sales funnel.  It also includes direct links to view ten actual franchise sales videos. The webinar also gives you useful tips on cutting production costs and developing video marketing tactics to maximize sales results. Watch and Download: Top Ten Franchise Sales Videos And How To Use Them To Close More Deals

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919 Marketing Wins Three Prestigious Video Awards

July 30, 2018|Earned Media, Owned Media | 4 Min Read

Telly Awards Solidify 919 Marketing as Video Giant Taking Home the Tellys We are very proud to have brought home three Telly Awards for exemplary use of video. This prestigious competition pits top production companies, ad agencies and television stations against one another in a head-to-head showdown. This is 919 Marketing’s 4th Telly Award and officially solidifies our presence as a video production powerhouse. This year, 919 Marketing won the Silver Telly Award in the General Institutional/ Corporate Image category for a video created for Window World, America’s largest replacement window and exterior remodeling company. This award-winning videoshowcases Window World’s Veterans Airlift Command, which […]

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The power of one bad tweet…and why we’re dressed up like cows.

May 12, 2018|Earned Media, Owned Media | 2 Min Read

Several of our number got quite a large dose of humility today due to this tweet… We wanted to share our story and our letter to the Triangle Business Journal. You’re gonna love this! Dear @TriangleBizJrnl, We appreciate your daily Tweets, Especially the ones about good eats. @ChickfilA #cowday is no joking matter. We got all dressed up to get a free platter. The prep time and dress up were such a delight, But when we arrived, we were met with a plight. Your tweet didn’t specify the day to arrive, And through the ordeal, we didn’t think we’d survive. We now know the link […]

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Social Geek Radio Podcast Featuring David Chapman

April 18, 2018|Earned Media, Owned Media, Shared Media | 1 Min Read

Content Marketing In Franchising With David Chapman And Jack Monson Our very own CEO and Founder, David Chapman, joins Jack Monson on Social Geek Radio to chat about the latest in marketing innovations in the Franchise industry. The conversation goes deep into content marketing for new lead generation, how different audiences may find different experiences with the same brand online, and 919 Marketing’s new Content Intelligence platform, “919 Insights.” Social Geek Radio host Jack Monson talks with top digital marketing thought leaders every Tuesday for discussions on using social media and new technologies for your business, brand, or franchise. If you enjoy digital […]

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You’re A Rock Star And We Know It

March 5, 2018|Earned Media, Owned Media, Paid Media, Shared Media | 5 Min Read

The More Things Change, The More They Stay The SameI spent over a decade working with entertainers and musicians. From recording studios to concert venues, with a few cruise ships in between, I’ve seen my fair share of rock stars, both literally and figuratively. Of all my experiences, I’d say the vast majority haven’t been with actual rock stars, just people who thought they were rock stars. Regardless, whether it was a show for Vince Neil(quintessential rock star) or in-studio with a wannabe musician, everyone got the rock star treatment. Fast forward to my time at 919 Marketing Company and I find my […]

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Looking Back At #IFA2018

February 19, 2018|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

We not only survived #IFA2018, we thrived!  Our staff participated in 6 roundtables, and I was a panelist on the session “The Marketing KPI’s That Matter.” Best of all, we had a great time spending time with our clients at our booth and over dinner every night of the conference. If you didn’t have a chance to connect with us while you were there, or if you weren’t able to attend, check out the 1 minute video below to see some funny highlights. We asked attendees, “What would you do if you could literally wave a magic wand?” What would you do? We’re […]

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