Archives

919 Marketing Awards Public Relations Scholarship to NC State Senior

December 2, 2019|Uncategorized | 3 Min Read

Newly Created Scholarship Program Helps Train Students for the “Real World” of PR (November 25, 2019) – 919 Marketing, a public relations agency recognized as the fastest-growing PR firm in North Carolina, announces the winner of the inaugural 919 Marketing Scholarship Fund.  Rebecca Bowes, a public relations major at NC State University, won the $919 dollar scholarship along with a Summer 2020 internship at 919 Marketing for her essay forecasting future trends in public relations. “We are thrilled to award our first ever scholarship to Rebecca who has a real grasp of public relations and the future of our industry,” […]

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919 Marketing Recognized as America’s-Fastest Growing Franchise PR Company

December 2, 2019|Uncategorized | 3 Min Read

Agency Experienced Impressive 100 Percent Growth Rate RALEIGH, N.C. – (August 2019) – 919 Marketing is proud to be recognized as the fastest-growing franchise PR firm in the country. The company is ranked for the third time on the Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The multimillion-dollar agency located just outside Raleigh, North Carolina, experienced an explosive three-year growth rate of 100 percent. Unlike some franchise supplier rankings where companies are ranked based on insider relationships, fuzzy evaluation criteria or a “pay-to-play” scenario, the Inc. 5000 rankings are based on audited financial statements […]

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Franchise Marketing: The Ultimate Guide to Market Franchises

November 20, 2019|Uncategorized | 12 Min Read

Franchisors telling brand stories to attract and retain customers and award more franchises Intro The nearly 750,000 franchises located in the United States, comprise more than 300 business format categories, in various sizes, in hundreds of locations. Clearly, franchising has become a critical driver of the U.S. economy and a consistent, reliable and convenient option for franchisees and consumers alike. Despite these win-win benefits, many franchises struggle to navigate the confusing landscape of multiple marketing platforms and service providers. Not only that, but factors like message ownership, geographic differences, and budget allocation can make the journey toward a cohesive marketing […]

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Franchise SEO
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Franchise SEO – A Guide for Optimizing Local & National Search

October 28, 2019|Earned Media, Uncategorized | 11 Min Read
Franchise brands face unique challenges when it comes to SEO. Unlike other industries where audiences and demographics are straightforward, franchise brands must consider national and local SEO with completely separate strategies. They also need to target both prospective franchisees, and end consumers who buy from those franchisees. This guide has been developed to help you make sense of the mess that can come about from franchise SEO. Importance of Franchise SEO “Why should I invest in a long-term SEO strategy when I can just buy leads now?” We hear this question a lot. SEO is a long-term play and doesn’t [...]
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919 Marketing Leads Local Effort to Fight Hunger in Holly Springs

September 17, 2019|Uncategorized | 3 Min Read

Agency Unites Community in Effort to Collect 919 Food Items for Holly Springs Food Cupboard Holly Springs, N.C. (September 2019) – The Town of Holly Springs, North Carolina tops many lists as one of the best and safest places to live. But with the rising cost of living, more and more families are struggling to survive and put dinner on the table. That’s why this Thursday, September 19, the community will band together for a crusade called Feed Holly Springs’ Hungry. Local businesses, led by 919 Marketing, participated in a food drive to collect 919 items of food. The donations […]

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Hook the Media: How To Tell Franchisee Stories

May 12, 2019|Earned Media, Uncategorized | 2 Min Read

Your business is booming; revenues are up, employees are happy, but there’s still something missing. Or maybe things are a little slow right now and you’re struggling to get people engaged with your brand’s concept. Whichever boat you are in, keeping an eye toward a solid PR strategy is key, so it may be time to take the next step toward long term success. We’re talking about increased brand visibility and presence in the media. You may think sending out a couple press releases about your business will do the trick – talking about the best your business has to […]

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The Press Release is (Almost) Dead

May 12, 2019|Earned Media, Uncategorized | 3 Min Read

We continue to churn out press releases every day here. But, I can promise you this: We do not need a press release to get coverage.  In fact, the press release doesn’t have anything to do with the placements our clients receive. I think the press release is on its deathbed, actually.  I am by no means the first person to make this statement: Peter Shankman, Ad Age and many other really smart PR pros have long ago bid their farewell to the traditional press release. I don’t think I’m going to be attending the funeral of the press release any time this […]

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919 Marketing Honored in Inc. Magazine’s Inc. 500/5000 List

May 12, 2019|Owned Media, Uncategorized | 4 Min Read

919 Marketing Company, a full-service marketing and PR agency, was recently featured as a top 200 marketing and PR firm on Inc. Magazine’s 2010 Inc. 500/5000 List of the nation’s fastest growing private companies. 919 Marketing was highlighted as number 189 among other national firms and number 5 among other NC-based firms in the advertising and marketing industry with a three year revenue growth of 131%. 919 Marketing, similar to other companies in the Inc. 500/5000 list, has faced brutal economic challenges from 2006-2009. Despite those challenges, 919 Marketing was able to rapidly grow because companies took notice of its […]

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PR Technologist: Why You Need One

May 12, 2019|Earned Media, Uncategorized | 4 Min Read

(And for up-and-coming PR Pros, why you need to be one) Image courtesy of: http://authenticblogging.wordpress.com/ Many of the biggest stories in the last year broke on Twitter first – Whitney Houston’s death, the raid on Bin Laden’s tomb and the verdict in the Amanda Knox trial. Press releases aren’t just for journalists anymore – they help keep your website fresh with content. Many journalists respond better to pitches via Twitter and/or Facebook than email. A story on television is nice, but it’s even better when there’s an online story to go with it. Why? For search engine purposes, of course! The list […]

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i9 Sports Knows Its Youth

May 12, 2019|Earned Media, Uncategorized | 1 Min Read

A survey commissioned by i9 Sports was featured by a wide variety of the nation’s most  well-known publications like USA Today, Parenting Magazine, Real Simple, The Christian Science Monitor, and She Knows.   These media outlets were interested in the national survey of children ages 8 to 14 because more than 80% of respondents quit or wanted to quit sports and more than a 1/3 wish their parents didn’t watch their games.  Articles related to the story appeared throughout Q2 and Q3 and positioned i9 Sports as a vocal leader bringing fun back to youth sports. View the full story here:  NewsBrief

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