The Royal Wedding Redux – Lessons Learned for Marketing and PR Pros

Just when you’d thought you’d heard, seen and read all you possibly could about the Royal Wedding (if you feel like you missed anything, don’t worry.   There’s a website devoted to it) there are a few things I’d like to say.  PR and marketing folks can learn a lot from the Royals, and I don’t … Continue reading The Royal Wedding Redux – Lessons Learned for Marketing and PR Pros »


What Fuels Bieber Fever? Marketing and Social Media, That’s What!

Heading into one of the many, many commercial breaks during the Grammy Awards, there was a tease that Justin Bieber was going to be performing soon.  Since I was waiting to hear my daughter say that she wanted to see his movie, “Never Say Never”, I thought I would make it easy.  “Any thoughts about … Continue reading What Fuels Bieber Fever? Marketing and Social Media, That’s What! »