Hop on over to The Cary News online to read what 919 Marketing CEO, David Chapman, had to say about cities and towns selling naming rights to town buildings and services.  Apparently, it’s  a growing trend among towns, like our very Holly Springs and neighboring town of Cary.

Name of the Game is Sponsorship writer Andrew Kenney explores how  and why local cities and towns are opening to buses, signs and a wider range of municipal buildings to corporate sponsorships.