How We Find The Right Reporters to Pitch
Earned Media, Franchise Marketing, Public Relations May 12, 2019
There may not be much glory when creating a media list, but it can be a star of a well[...]
“Clients Gone Wild” Series: Botched Radio Interview
Earned Media, Owned Media, Public Relations May 12, 2019
As a reporter, I would usually provide interview subjects with a sense of what I was going to ask. I[...]
Everyone is Replaceable
News and Awards May 12, 2019
Getting a job these days is competitive and PR firms are looking for employees who can keep up with the[...]
Trying to Build a Business? Learn from Coach K
News, News and Awards, Owned Media May 12, 2019
Here in the Triangle, everyone loves ACC basketball. With two of the nation’s most respected programs within eight miles of[...]
“Clients Gone Wild” Series: Wild Tempers
Earned Media, Public Relations May 12, 2019
So, you’ve done your part. You’ve researched, written, edited, rewritten, pitched, followed up, scheduled, confirmed and trained. Granted, it’s no Journal hit,[...]
Boost Franchise Social Media Results
Franchise Marketing May 12, 2019
The social media craze has boxed many franchisors into a corner. To date, lots of time and money has spent[...]
919 Marketing’s Graham Chapman Featured in The New York Times
Earned Media, News and Awards May 12, 2019
Graham Chapman, new business director for the nationally acclaimed, full-service marketing firm 919 Marketing, was featured in the most recent[...]
Shiny Object Syndrome Isn’t Cute: 3 Examples of Tech-Love Gone Awry
Franchise Marketing, Owned Media May 12, 2019
I proudly wear “early adopter” like a badge. I love being on the bleeding edge of technology – having all[...]
Our Town: The King of New Mover Marketing
Earned Media May 12, 2019
Our Town was featured in Yahoo! News and QSR Web as a company excelling in new mover marketing. In a world with a myriad[...]
One out of three franchise-based companies will change their marketing firm in the next 12 months.
Franchise Marketing, Owned Media May 12, 2019
Ironically, the reasons why one out of three companies change their PR and marketing firm each year are largely the[...]