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Don’t Sell Yourself Short At The 2018 TES Annual Conference

September 26, 2018|Earned Media, Owned Media, Paid Media, Shared Media | 2 Min Read

Don’t Sell Yourself Short Panel Discussion If you’re headed to Fort Lauderdale this week to join hundreds of franchise friends at The Entrepreneur’s Source’s Annual Conference, there’s an exciting new addition to […]

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Hook the Media: How to Tell Franchisee Stories

July 4, 2017|Earned Media | 2 Min Read

Your business is booming; revenues are up, employees are happy, but there’s still something missing. Or maybe things are a little slow right now and you’re struggling to get people […]

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7 Content Marketing Tips to Supercharge Franchise Development

March 6, 2017|Earned Media, Owned Media, Shared Media | 5 Min Read

Last Saturday, I attended a CFE lunch meeting on behalf of our company, 919 Marketing – the nation’s most strategic franchise marketing agency. Immediately following lunch, Family Fare’s CEO Lee Barnes caught my attention with this quote – […]

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Sneak Peak: 2017 IFA Convention

January 3, 2017|Earned Media, Owned Media, Paid Media, Shared Media | 1 Min Read

Are you ready for #IFA2017? Our franchise marketing team is excited to join the franchising community for a weekend of idea sharing and best practices. We’re looking forward to talking with franchise industry professionals about […]

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Is Direct Mail Dead?

December 16, 2016|Owned Media, Shared Media | 4 Min Read

There are a number of new marketing minds today who claim that traditional marketing methods, like direct mail, are dead.  Conversely, I’ve seen just as many distinguished “dinosaurs” who disregard […]

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Iconic Brands With the Upper Hand: What You Can Learn From Them?

August 29, 2016|Earned Media, Owned Media | 4 Min Read
Sports, beer, camping, sports, action movies, beer, rock and roll, sports, rap music, beer, sports … you get the picture. I’m an All-American kind of guy. So, naturally, I’m really [...]
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Why Does Buzz Help Business?

June 14, 2016|Earned Media | 4 Min Read

Marketing consultants are bombarded by daily considerations of What for our clients. What’s the right message? What’s the right channel? What angle do we take so the right people notice what we have to say? Those are all vital […]

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Why Your PR Isn’t Working

February 5, 2016|Earned Media | 5 Min Read

“Target your pitches and press releases to the right reporters at the right media outlets.”  Any PR professional has surely heard this advice at some point in their career, and […]

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