How We Helped
919 helped create and implement the national and local market #MoreMinutes PR campaign, awarding people throughout the nation with random acts of kindness to save them time and money during the busy, back-to-school season.
In 50 key markets, we developed individual PR campaigns where the local salon helped a person or group in need. We got media in each market to tell the story of how the local Great Clips salon gave back to the community.
In the crowded back-to-school space, Great Clips rose above all competitors as the back-to-school haircut destination that saves people time and money.